AI growth
AI lead nurture
Turn enquiries and trial moments into specific follow-up paths that connect AI reception, coaches, and front desk.
AI lead nurture is live
This gives the growth system a next-step engine between the first enquiry and the decision to join.
Conversion ready
1
Leads ready for a direct conversion conversation.
Trial booked
1
Trials booked and needing the right confidence-building message.
Warming
1
Leads still warming through useful answers and timing.
Paths
3
Nurture paths currently represented.
Isla Morgan
Owner: Front desk
The strongest lead nurture feels specific to the family, the session, and the anxiety of a first visit.
Next message: Confirm Saturday trial and include parent-friendly arrival detail
Mia Kim
Owner: Sarah Chen
Nurture should bridge the gap between a good first class and the confidence to join.
Next message: Send women’s no-gi membership path with coach note
Website enquiries
Owner: AI receptionist
This connects the AI receptionist to the CRM instead of leaving bot conversations as dead ends.
Next message: Answer timetable and pricing questions with trial CTA