Retention command
Churn and re-engagement
Risk signals, human owner handoffs, respectful outreach, billing friction, family context, and replayable intervention plans.
Retention spine is product-ready
Churn is now an operating queue with explainable signals, owned recovery work, and audit-safe intervention drafts.
High risk
1
Members who need fast, personal attention.
Medium risk
1
Members where a small nudge may prevent drift.
Active plans
1
Plans already in intervention or recovery stage.
Blocked paths
2
Cases with billing, family, or admin friction attached.
Luca Rossi
Attendance has dropped while comp focus and recovery notes are increasing.
score 82
Owner
Coach Luca
Stage
recover
Channel
sms
Due
1 day
Why this matters
Attendance or booking momentum needs staff attention.
Coach Luca: Message is short, personal, and tied to the next comp-squad block rather than a generic we miss you note.
Ava Nguyen
Trial momentum is fragile because waiver and parent follow-up are still unresolved.
score 64
Owner
Front desk
Stage
watch
Channel
call
Due
3 days
Why this matters
Attendance or booking momentum needs staff attention.
Family, parent, or guardian confidence is part of the retention path.
Front desk: This is a parent-confidence moment, so the agent should support the staff member rather than replacing the call.
Alessandro Rossi
Family engagement and kids attendance are stable, with only pickup/admin friction showing.
score 40
Queued Plans
No retention plans queued
Reviewed churn and re-engagement interventions will appear here before apply.
Operating Rules
High-risk members get a human owner and a short due date before any automated send.
Billing and family friction must be visible because churn is often an operations problem, not a motivation problem.
Every intervention needs a replayable draft so outcomes can be audited instead of hidden in chat history.